liz wilcox joe hendricks

RVE 230: How to Sell a Blog (from start to finish) with Liz Wilcox

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The photo above is the exact moment Liz sold out she sold her 100th course—while she was hanging out with friends at our RV Entrepreneur Summit, her business was churning in the background.

We had Liz on the show back on episode 164 talking about how to get your blog or business to stand out and I’m excited to bring her back to share the saga of how she sold her blog.


This episode is sponsored by Pillowpak.

**SALE: Tuesday, May 25 to Monday, May 31st at midnight, Pillow Pak is running a Memorial day sale for 20% off your purchase when you use the code honor20. Visit getpillowpak.com to shop.**

One thing almost every RV lacks is a place to hang up and store a backpack, but you always need one for hiking, taking an overnight trip, or just packing up your laptop to work away from your rig. Pillowpak offers a line of lightweight, machine-washable backpacks and organizing bags that easily roll and stow away in small spaces.

We just spent two weeks in Florida and we stayed a short two-minute walk away from the beach and used the 55-liter Pillowpak to fill with towels, snacks, water, extra clothes, and we brought along the utility bag to stuff our wet towels into so that snacks and clean clothes didn’t get sandy and wet. And then since the bags are all machine washable, before we left Florida, we could run everything through the washing machine so we aren’t tracking sand around everywhere!

Pillowpak has a line of different bags depending on what you’re looking for.

From the casual day hike with the Cubepak, a day away from the rig with the Pillowpak, to storing water hoses with the Utility Bag or packing those muddy shoes in the Shoe Bag. To check out all of their super lightweight, easily rolled and stowed, and fully machine washable products and pick up a Pillowpak of your own, visit getpillowpak.com.


One thing that I know we’ve talked about many times before on the show is the importance of treating a blog as a business and that’s something that Liz did from day one. She wanted it to be a business and she knew she wanted to sell it.

In this episode, she shares:

  • The process of getting started
  • Her initial start and vision (and how it changed)
  • Her multiple income streams as she tried to make money
  • Separating her blog from her personal life to make it easier to sell
  • How she ultimately packaged up her blog to be sold.

One big thing I learned listening to Liz that I didn’t know was that she actually sold her blog in our RV Entrepreneur FB group. And she’s not the first person to sell a business in our FB group which Liz talks more about in this interview. That was super cool and fun for us to hear.

Liz shares so. many. helpful resources in this episode worth bookmarking. I’ve linked them all below for your reference!

Links and resources mentioned in this episode:

You can connect with Liz at LizWilcox.com and sign up for her email list. Or follow her on Instagram @thelizwilcox.

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